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SVG Ventures/THRIVE partners with Farm Credit Canada to accelerate Canadian agri-food innovations

September 23, 2020   by Food in Canada

SVG Ventures|THRIVE, a leading global Agrifood Venture and Innovation Platform based in Silicon Valley, today announced the signing of a three-year strategic partnership with Farm Credit Canada (FCC). The partnership acknowledges FCC as a Founding Partner of “THRIVE Canada” & signifies SVG’s continued commitment to advancing the future of the global food and agriculture industries.

“We are delighted to partner with Farm Credit Canada to expand our THRIVE Innovation & Investment Platform。 This partnership exemplifies our focus on global entrepreneurs and continued commitment to solving the critical challenges facing the global Agrifood sector,” said John Hartnett, Chief Executive Officer and founder, SVG Ventures。

The development of this partnership will catalyze the Canadian Agrifood ecosystem, accelerate Canada’s AgTech and FoodTech innovations and solve some of the critical challenges facing the agriculture industry and food supply chain. THRIVE Canada is part of SVG Ventures long-term strategic plan to create a bridge with Silicon Valley investors, startups, and corporate partners to bolster innovation and development in Canada’s AgTech sector. Crunchbase recently recognized SVG Ventures|THRIVE
as the most active Agtech investor in the world with over 40 investments to date in the sector. SVG’s existing global Partners include media partner Forbes and leading agriculture and technology corporations such as Corteva, Driscoll berries, Kubota, Land O”Lakes, Trimble, Taylor Farms, Valmont, Yamaha Motor Ventures & Wilbur Ellis who’s focus is on finding solutions and potential investment opportunities.

SVG Ventures has Invested in 5 Canadian startups through its partnership with the Canadian Global Affairs Technology Accelerator and recently announced a partnership with Olds College & University of Guelph. Three Canadian start ups Milk Moovement, Spornado and StreamML are part of the current THRIVE VI 2020 program and they will pitch live at the THRIVE/Forbes demo day on Sept 24th. To launch this strategic partnership, SVG Ventures announced that they will host the inaugural THRIVE Canada Challenge, a pitch event for AgTech & FoodTech startups. The winning Canadian startups will advance to the finals of the award winning THRIVE Accelerator Program in Silicon Valley & have a chance to compete for a coveted spot in the THRIVE VII Accelerator Cohort which kicks off in March 2021.


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